Bring the Suds ‘Em Experience to Your Community

Clean Happy Pups!

For over 30 years, Suds ‘Em has been trusted by thousands of pet parents as the go-to spot for dog bathing, nail trims, and grooming care.

You know who invented the self service dog wash tub? Yup, that was us! We even have the original tub molds to prove it!

We provide pets with routine hygiene care in a DIY or full service model, to meet all pet parent budgets.

Now, with our new Licensing Program, you can bring this proven brand and business model to your own community—without the heavy restrictions and fees of traditional franchising.

Our Story

  • 30 Years of Success – A business model that has stood the test of time.

  • Community Support - Business ownership can be lonely and hard. The Suds ‘Em Pack makes you apart of something more where you’re never doing it alone!

  • Wholesale Pricing - Get the best deals on equipment, supplies, and retail items with our vendor relationships.

  • Flexibility & Freedom – Unlike a franchise, licensing lets you operate your business your way while benefiting from our systems, branding, and reputation.

  • Proven Revenue Streams – Self-service dog wash, walk-in nail trims, retail add-ons, and professional grooming options; there will always be a need for pet services.

  • Lower Costs – Avoid the high fees, royalties, and strict rules of franchising.

  • Back-Office Systems - Take advantage of our optional back office systems including POS, appt scheduling, call center, and Quickbooks management.

Why Choose Suds ‘Em Licensing?

Multiple Formats to Fit Your Market

Full Suds ‘Em

A complete brick-and-mortar experience offering self-service baths, professional grooming, walk-in nail trims, and retail.

Suds ‘Em Yourself

Focused on self-service dog washes, nail trims, and light retail; perfect for smaller footprints and quick-turn convenience.

We Suds ‘Em

Professional grooming-focused model with branding support and retail opportunities.

When you become a licensed Suds ‘Em operator, you’ll receive:

  • Rights to use the Suds ‘Em brand name and logo

  • Access to our proven systems and operational playbooks

  • Marketing templates and brand guidelines

  • Wholesale pricing for tubs, dryers, tables, and equipment

  • Vendor connections for ongoing supplies and retail products

  • Ongoing business coaching and support from our experienced team

  • Optional back-office assistance so you can get back to loving the dogs

What You Get With Your License

Every market is different, so your investment will depend on your chosen format, location, and build-out needs. Licensing allows you to keep startup costs lower than traditional franchises, while still giving you the benefit of a strong, established brand.

  • Full Suds ‘Em: $35,000 Licensing Startup Fee + $1,750/Monthly Fee

    • Estimated Buildout: $75,000 - $175,000

  • Suds ‘Em Yourself: $25,000 Licensing Startup Fee + $500/Monthly Fee

    • Estimated Buildout: $50,000 - $150,000

  • We Suds ‘Em: $25,000 Licensing Startup Fee + $500/Monthly Fee

    • Estimated Buildout: $50,000 - $150,000

Investment Snapshot

Suds ‘Em is a great fit for:

  • Entrepreneurs looking for a proven, community-loved business

  • Dog lovers who want to make a living doing something they enjoy

  • Existing groomers or pet care businesses ready to expand under a trusted model

  • Vet tech’s who want to work with dogs in a more fun environment

  • Investors seeking a scalable, flexible model in the growing pet care industry

Is Suds ‘Em Right for You?

Take the Next Step

Interested in working together? Fill out some info and we will be in touch shortly!